April 12, 2017: Affirm issued its 1 millionth consumer installment loan. In contrast to traditional revolving credit products, where hefty fees come hidden in the fine print, and compounding interest can quickly cause a consumer’s finances to spiral out of control, Affirm lets shoppers pay for purchases over time with simple-interest loans that are free of any penalty […]
People are shopping online because of its inherent convenience, but research shows it’s also easier to find better prices. As you work to build a desirable brand with loyal, long-term shoppers, how do you attract and convert customers without cheapening your brand identity?
2017 will be a year to focus on execution and planning, simultaneously. Start this year off on the right foot by seizing every opportunity for growth and retention. Understand how to stand out from the competition and create long-standing relationships with new consumers.
Black Friday—followed closely by Cyber Monday—signals the start of the holiday shopping season, a critical time for retailers accounting for 30-40% of all annual retail sales. Check out our full Holiday Shopping Report to find out how point-of-sale financing drove results for Affirm retailers this holiday season.
Shifts in consumer beliefs and spending patterns clearly reveal that traditional models of payments and financing are no longer adequate. Retailers simply cannot afford to continue ignoring the payment experience, an integral part of the buyer-seller relationship.
If you haven’t launched your holiday marketing plan, step to it! According to Rubicon Project’s annual Holiday Consumer Pulse Poll for 2016, nearly a third of consumers began their holiday shopping before Labor Day. As you craft and deploy this season’s strategy, it’s crucial to address the particular shopping habits of the millennial generation to […]
Just two weeks after Betabrand began offering Affirm financing on its site, it saw some incredible results. Average order value was 35% higher among those who checked out with Affirm versus those who didn’t. The Betabrand team believed that offering a friendly financing solution like Affirm would foster a better relationship with their customers and […]
Republic Wireless is a pioneering wireless carrier based in Raleigh, North Carolina. A WiFi-first approach to mobile enables them to offer unlimited talk, text, and data plans from as low as $15/mo. Thanks to this unique approach, Republic was selected as one of the top three wireless carriers by PC Magazine’s Readers’ Choice Awards in […]
Here at Tires-Easy, we’ve been supplying quality tires directly through our website since 2004, so we’ve learned how to address our customers’ key needs. Many people who buy on Tires-Easy lack access to an affordable selection of tires because they live in rural areas, which don’t have the selection or competition that drive down prices […]