People are shopping online because of its inherent convenience, but research shows it’s also easier to find better prices.
As you work to build a desirable brand with loyal, long-term shoppers, how do you attract and convert customers without cheapening your brand identity?
Read our latest ebook to learn:
- What’s driving the discounts
- How discounting creates a vicious cycle and downward spiral of lower pricing
- One way to tap into shoppers’ psyches to convert them… without that discount